I subscribe to a great newsletter from SitePoint about all things web design, and they usually have lots and lots of great digital tidbits to share, but I think this time they might be slightly off the mark with the following heading for the article: “Spice up your Design Projects and Get Noticed.” It’s the title for an article about a service called SitePal. I think it took me all of a nanosecond or two after arriving at the site to have Boo.com flashbacks. The first thing you’re greeted by when the page loads is a scary-looking animated character.

In a comically bad synthetic voice, she proclaims “Put a character like me to work in minutes. I’ll spice up your site.” Actually, if anything I think she might scare people away from your site. I know that if I saw one of those things on a commercial site, I’d be gone pretty fast.